First steps
Courses
Events and Behaviour Tracking
User Data
- Email Builder Review
- Designing your email
- Creating a Synchronized Module
- Setting Responsivity
- Building Smart Containers
- Creating a Gmail Promotions Annotation
- Adding a Rollover Effect
- Adding a Background to an Email
- Adding Anchor Links
- Adding a Video to an Email
- Adding a Table to an Email
- Adding a Custom Font
- Adding Social Media Buttons
- Editing HTML and CSS
- Working with “Images” block
Omnichannel
Automation
Personalization
Analytics
Multilanguage Campaigns
Recommendations
API
Security and Compliance
Integration
Website Integration
Workflow Examples
See the list of most common ecommerce workflows below. Implement these marketing best practices to quickly bring value to your business.
| Workflow | Description |
| Double Opt-In | Double Opt-In (DOI) is a subscription confirmation that is an official requirement by many current customer privacy policies. This workflow is linked to the button in the email. |
| Welcome Email Series | Send onboarding emails to engage subscribers and educate them about your product. You can link this workflow to an event (eg. email confirmation) or to the contact import. |
| Automated Birthday Campaign | Automate your birthday campaigns so that each contact gets greetings or discount offers. This is one of the regular workflows for segment examples. |
| Automated Customer Reactivation | Reengage your inactive subscribers with win-back campaigns. |
After launching workflows, set up notifications to ensure proper campaign management.
If you have some problems with the workflow functioning, check the following typical setup issues.
