First steps
Courses
User Data
- Responsive Email Editor Review
- Designing your email
- Creating Synchronized Modules
- Setting Up Responsive Email Design
- Setting Up Smart Containers
- Creating a Gmail Promotions Annotation
- Adding The Rollover Effect
- Adding Anchor Links
- Module Library
- Adding a Table to an Email
- Adding Custom Fonts
- Creating CTA Button
- Working with Images
- Creating Timer
- Using AI in the Email Editor
Omnichannel
- Setting Up Widgets for Your Site
- Widget Calling
- Setting Up Locations for the Widget Calling Rules
- Storing data from widgets to contact fields
- Using Annoyance Safeguard
- Actions After Form Submission
- Replacing Double Opt-In System Workflow
- Using Yespo Extension for Google Chrome
- Creating Pop-ups via Google Tag Manager or WordPress
- Sending Yespo Widget Events to Google Analytics
- Using A/B Tests for Widgets
Automation
- Building and Editing Workflows
- Configuring Workflow Start/Stop Conditions
- Start Block
- Popular Blocks
- Message Blocks
- Contact Blocks
- Conditions Blocks
- Other Blocks
- Message to Segment Blocks
- Time Blocks
- Setting Up Allowed Send Time
- Using Workflow Launch History
- Webhook Workflows
- Workflow Troubleshooting
- Double Opt-In
- Welcome Сampaign
- Welcome Series Segmented by Category
- Launching a Workflow After a Contact Import
- Regular Workflow for a Segment
- Birthday Campaign
- Linking Workflow to the Button
- Using Variables from Order in Workflow
- Collecting Order Feedback
- Customer Reactivation
- Sending Extra Campaigns
- Sending Campaign to Those Who Did Not Open the Previous One
Personalization
Analytics
- Email Campaign Report
- Web Push Campaign Report
- Viber Campaign Report
- Mobile Push Campaign Report
- App Inbox Campaign Report
- In-App Report
- Widget Report
- Triggered Campaign Report
- AMP Campaign Report
- SMS Campaign Report
- Multilingual Campaign Report
- Setting up UTM Tags
- Revenue from Campaigns
- Tracking Campaign Performance in Google Analytics 4
- Message Analytics
Multilanguage Campaigns
Events and Behaviour Tracking
Recommendations
API
Security and Compliance
Integration
Workflow Examples
See the list of most common ecommerce workflows below. Implement these marketing best practices to quickly bring value to your business.
| Workflow | Description |
| Double Opt-In | Double Opt-In (DOI) is a subscription confirmation that is an official requirement by many current customer privacy policies. The confirmation email contains a link that, when clicked, confirms the contact and can start a welcome series. |
| Welcome Email Series | Send onboarding emails to engage subscribers and educate them about your product. You can link this workflow to an event (e.g., email confirmation) or to the contact import. |
| Welcome Series Segmented by Category | Learn how to set up different welcome series based on your subscribers' stated interests. |
| Automated Birthday Campaign | Automate your birthday campaigns so that each contact gets greetings or discount offers. This is one of the regular workflows for segment examples. |
| Abandoned Browse and Cart | Encourage your website visitors to return and complete their purchase. |
| Using Variables from Order in Workflow |
Personalize transactional messages based on data from your customers' orders. |
| Collecting Order Feedback | In this article, you will learn 4 ways to get feedback on the quality of your products and services. |
| Sending Campaign to Those Who Did Not Open the Previous One | Repeated campaigns help convey important information to all contacts who may be interested in it. The Extra campaigns functionality is the most effective way to achieve this goal. |
| Automated Customer Reactivation | Reengage your inactive subscribers with win-back campaigns. |
After launching workflows, set up notifications to ensure proper campaign management.
If you have some problems with the workflow functioning, check the following typical setup issues.
