First steps
Courses
User Data
- Responsive Email Editor Review
- Designing your email
- Creating Synchronized Modules
- Setting Up Responsive Email Design
- Setting Up Smart Containers
- Creating a Gmail Promotions Annotation
- Adding The Rollover Effect
- Adding Anchor Links
- Module Library
- Adding a Table to an Email
- Adding Custom Fonts
- Creating CTA Button
- Working with Images
- Creating Timer
- Using AI in the Email Editor
- Messenger Protocol Support in Email Clients and Platforms
Omnichannel
- Setting Up Widgets for Your Site
- Widgets Gamification
- Widget Calling
- Setting Up Locations for the Widget Calling Rules
- Storing data from widgets to contact fields
- Using Annoyance Safeguard
- Actions After Subscription
- Replacing Double Opt-In System Workflow
- Creating Pop-ups via Google Tag Manager or WordPress
- Sending Yespo Widget Events to Google Analytics
- Using A/B Tests for Widgets
- Collecting Contact Information Using Request Forms
Automation
- Building and Editing Workflows
- Configuring Workflow Start/Stop Conditions
- Start Block
- Popular Blocks
- Message Blocks
- Using One from Many Message Block
- Contact Blocks
- Conditions Blocks
- Other Blocks
- Message to Segment Blocks
- Time Blocks
- Advanced Workflow Block Parameters
- Setting Up Allowed Send Time
- Using Workflow Launch History
- Webhook Workflows
- Workflow Troubleshooting
- Double Opt-In
- Welcome Сampaign
- Welcome Series Segmented by Category
- Launching a Workflow After a Contact Import
- Regular Workflow for a Segment
- Birthday Campaign
- Linking Workflow to the Button
- Using Variables from Order in Workflow
- Collecting Order Feedback
- Customer Reactivation
- Sending Extra Campaigns
- Sending Reminders at the Time Specified by the User
- Sending Campaign to Those Who Did Not Open the Previous One
- Using A/B Tests In Workflows
Personalization
Analytics
- Email Campaign Report
- Web Push Campaign Report
- Viber Campaign Report
- Mobile Push Campaign Report
- App Inbox Campaign Report
- Telegram Campaign Report
- In-App Report
- Widget Report
- Triggered Campaign Report
- AMP Campaign Report
- SMS Campaign Report
- Multilingual Campaign Report
- Setting up UTM Tags
- Revenue from Campaigns
- Tracking Campaign Performance in Google Analytics 4
- Message Analytics
Multilanguage Campaigns
Events and Behaviour Tracking
Recommendations
API
Security and Compliance
Installing Plugin for WooCommerce Sites
The Yespo plugin allows you to manage your WooCommerce website’s marketing campaigns within one Customer Data Platform. The plugin allows you to:
- Transfer contacts from your site to Yespo.
- Synchronize order data (historical and new).
- Transfer website events, such as user activity, visited pages, cart and order contents as the plugin installs the tracking script on your WooCommerce site.
After integration, you will be able to:
- Organize automatic onboarding workflow for new contacts.
- Enrich contact profiles with the data from your alternative platforms, such as mobile apps.
- Send bulk omnichannel campaigns.
- Set up transactional message chains.
- Analyze campaigns’ performance in real-time.
When installed, the plugin allows sending the following events to Yespo as described in the table below.
| Event | Description |
|---|---|
| PageView | This event is sent when a site visitor loads a particular website page. Default event, required for all other web tracking events to work. |
| ProductPage | The event is associated with actions on your product pages. It can be used for campaigns involving abandoned view, discount notifications for viewed items, or win-back campaigns. |
| CategoryPage | It is triggered when a visitor views a product category page. After receiving this event in Yespo, you can send emails with recommendations of the most popular products in the viewed category. |
| CustomerData | This event relates to the site visitor’s data received when they register, log in or complete a purchase. The event links your website visitors to accounts in your system, enabling personalized campaigns. |
| StatusCart | The event helps to track the status of your customers’ shopping carts. It can be used for running ecommerce workflows, such as the abandoned cart, discount notifications for products in the abandoned cart, and notifications for discounts on products similar to those in the cart. |
| PurchasedItems | It informs about the purchased items and can be used for compiling lists of popular products for recommendations, upselling, and cross-selling. For example, if a customer purchased a phone, you can send them a message with recommendations featuring a phone case or a charger. |
In case of deactivation, the plugin ceases to perform its functions.
Uninstalling the plugin removes all components configured during the setup of web tracking, including scripts and functions used for event tracking.
Installing Plugin
1. Log into your WordPress account.
2. Go to the Plugins section.
3. Find Yespo in the search field and click Install now.
Or,
- Go to the WordPress plugins page.
- Find Yespo in the search field and click Download.
- Upload plugin at the Plugins section of your WordPress account.
4. Click Activate.
5. Click the Settings button under the plugin on the Installed Plugins section or navigate to the separate Yespo page.
6. Enter your full access API key from the eSputnik account and click Synchronize to start data synchronization.
Note
- The access rights for the API key must be “Full access to API”. Read this article to learn about API keys in Yespo.
- Yespo plugin supports multisite configurations for WooCommerce stores in WordPress. For correct data handling, each WooCommerce store must be connected to a separate Yespo account.
After clicking the Synchronize button, the new contacts’ and orders’ data that appear in WooCommerce, as well as web tracking events will be automatically transferred to Yespo.
Please contact us if you have any questions or problems with integration.
