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Personalize Mobile User Experience

Mobile marketing that personalizes user experience and increases revenue

Get presence on your customer’s mobile device

Implement highly effective mobile marketing without programmers and analysts. Access no-code solutions for professional customer communication across eight channels at the right time

Attract New Users

Use all available 8 communication channels to encourage more subscribers to install your mobile app. For example, you can improve mobile app engagement and get up to 5% of additional installs via email and rich messages.

Communicate with newcomers from the very first minutes with In-app messages and App Inbox notifications. Such in-app notifications are effective for creating clear onboarding that develops the habit of using the app. Offer users to subscribe to mobile push notifications to notify them about important things, such as in-app purchases, etc. You can add to your push up to 10 images in a carousel to show subscribers an interesting assortment and increase OR by up to 4 times!

Convert Visitors into Customers

Mobile marketing automation helps to respond to user behavior promptly and frees marketers from routine tasks. Set up automatically triggered messages in your channels and quickly return visitors to your app and website. Remind them of items they've viewed or abandoned, tell them about promotions, and encourage to convert into buyers. Improve customer experience helping visitors find something interesting by offering a selection of bestsellers or the most popular products, etc.

Turn Newcomers into Loyal Customers

Mobile marketing for apps focuses on retention because it costs 5 times more to acquire users than to retain them. Encourage new customers to make repeat purchases with personalization. AI algorithms of the customer data platform analyze information about user behavior (purchases, views, etc.) collected through tracking in mobile applications and on the website. Yespo CDP accumulates and updates all this data in real time in a single user profile. By analyzing it, algorithms identify customer interests and needs and form recommendation blocks for apps, websites, and messages. Get more sales and increase the average check amount by adding personalized product recommendations for cross-selling and upselling.

Increase Customer Lifetime Value

A mobile marketing strategy should be based on customer behavior understanding. For example, by analyzing user activity in channels, AI algorithms predict when a person migrates between segments of active, dormant, and inactive contacts. This allows marketers to prevent customer churn in time. Using RFM analysis in m-commerce helps prevent customer churn. By analyzing the contact’s activity in mobile marketing campaigns and purchasing behavior, marketers can identify and reactivate inactive users ahead of time. It also allows to identify the VIP segments, enabling the development of targeted strategies for retaining valuable customers.
Implement an omnichannel strategy with a single platform
Reach users through any of the eight channels and send your best offers in the channel they prefer
Interaction between channels
Learn about every step of the customer's journey
Personalized communication is based on customer data collected in real time from various resources. You can integrate any data from a website, app, CRM systems, communication channels, and offline. Take note that you can easily integrate the application with the platform using Yespo’s SDK to improve your marketing of mobile apps.

CDP collects, stores, updates, and processes large amounts of data. Information received about each contact is unified in a single profile. All channels can supplement and use this data set for more personalized communication with clients to develop customer loyalty.
Personalized communication based on customer data
Unlimited number of segments
Make targeted offers with intelligent segmentation
Deep customer segmentation allows you to select the most relevant audience for a specific offer. In Yespo, you can create unlimited segments with any conditions: profile attributes, behavior, purchase history, etc. The mobile marketing platform collects data from various sources in real time, and hyper-targeted segmentation based on different conditions is performed instantly.
Customer segmentation and dynamic segments based on user's data
Mobile marketing solutions for automation
Run data-driven automated campaigns
Automated campaign workflows with the channels your customers prefer are easy to build in Yespo’s drag-and-drop editor. To optimize event-based campaigns, you can set up cascading chains — from the cheapest channel to the most expensive. For example, mobile push — email — rich messages — SMS.

A campaign frequency management strategy will help you not to overload subscribers with messages and free your marketer from routine. When setting up a campaign, you should specify the limit of the number of messages in a specific period for different audience segments. Each message should be assigned a level of concern. The mobile marketing service takes into account all the set conditions for each contact when sending messages.
Automated campaign workflows
Guess what your customers want with personalized recommendations
Become an advisor for users in the app, on the website, and in messages.
You can add to mobile channels personalized recommendations based on AI algorithms. To make it easier for customers to choose, show them a selection of products established on their preferences. Landing page recommendations from Yespo will direct users to a page with a filtered category of products that will interest them.
Artificial intelligence algorithms generate and display recommendation blocks in the mobile app and on the website. Add recommendations to push notifications, App Inbox, and email.
Personalized recommendations based on AI algorithms
Algorithms fill the blocks based on:

• customer data — the history of their actions in the app, on the website, and in channels;

• product data — similar options, related products, etc.

New users will see offers selected by the level of popularity among other customers.

Testimonials

Every day 3,500 customers get more online sales with Yespo automated industry-specific campaigns

Tomashuk Denys
Retention Manager Pampik.com
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We regard the team as a strategic partner. In addition to using the service, we daily conduct a dialogue with a personal manager and solve business problems. We jointly come up with solutions that improve the customer experience.
Maria Marynych
CRM-marketer IntellectoKids
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We found all we were looking for in Yespo: omnichannel, flexible workflow builder for complex triggered campaigns, and user-friendly multilanguage. Another crucial point for us is that online support is always in touch.
Nikita Kovalenko
Epicentr K
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CRM marketing is an essential part of our business:) It helps flexibly respond to our customers' needs, thus carrying out surgical sales promotion.
Elena Zhybul
Email Marketing Manager shop.kyivstar.ua
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Powerful analytics was the decisive factor for us: RFM + eRFM and cohort analysis right in the system interface. But a particularly important aspect for me is the team of people. They offer fantastically quick solutions to my questions / problems / tasks / etc. They not only help you with the decision, but also offer you a solution that will simplify and optimize your workflow as much as possible. This is one of the best teams I've ever collaborated with!
Margarita Roktanen
Communication Specialist, Winner Automotive
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We learned about the service at a seminar on email marketing. For us, email marketing is a very effective tool that requires the least amount of money investment. It is convenient to work with the system. Sometimes there are difficulties with already designed emails, but the support service always quickly solves all our problems. We gladly recommend this solution to other companies.
Sergey Shapirenko
CMO, Astratex
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The company was forthcoming by providing me with emails to send for free so that I could try the service. The prices here are not the lowest on the market, but it’s worth it. It’s like the difference between a Mercedes and some Chinese car ... The technical support is excellent! There was only one malfunction within two months of working with the service, and the problem was solved within half an hour, and the technical support staff called me back. I am happy to recommend the service to my friends and partners.
Sergei Gordienko
Email-marketer Allo.ua
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We have chosen this platform because of its combination of flexibility, scalability and client-oriented approach.
Alexandra
925.com.ua
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We use the service to send push notifications to our customers’ mobile apps. The team is very responsive and keen in helping us meet all our business objectives.
Eugene Krechetovich
Expert of marketing and advertising department Foxtrot
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Push notifications channel complements online communication with clients and expands opportunities.
Andrew Sus
Digital Marketer в Brabrabra
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We chose this service due to the functionality of transferring communication results to Google BigQuery. For our company, it is critically important. We paid back the costs of this integration in the first two weeks of the trigger on the inclusion of the bonus program.
Margaryta Nalisna
Marketing manager Knygarnya 'Є'
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We are pleased with the transfer of email marketing to the platform. Thanks to this, we got more subtle tools for working with our subscriber base. This positively affected both the improvement of key metrics (Open Rate, Click-Through Rate, Unsubscribe Rate, etc.) and the growth of the base.
Nikita Kovalenko
Epicentr К
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Email marketing is an essential part of our business:) It helps flexibly respond to our customers' needs, thus carrying out surgical sales promotio.
NPS based on 2361 customer votes
8.5 out of 10
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Our awards
Customer First Science Meclabs Ukrainian Awards 2017 Best Customer Communication Tool High Performer Spring 2019 High Performer Winter 2021 Rising Star 2018 Award Great User Experience 2018 Award Summer 2018 Customer's Choice Push Notifications Leader Crozdesk Goodfirms
Mobile marketing without barriers: multilingual messages in all channels
It’s a perfect tool for omnichannel marketing! Effortlessly communicate in all available channels in the language of your choice. No extra configurations and new groups are needed. Language is automatically detected when you send a message.
Speed up your work with different language audiences by 5 times
Our new functionality has greatly simplified workflow management by eliminating unnecessary checking and routine manual customization. Now, the system automatically chooses the send language based on the data from the customer’s personal profile or event.
Multilingual messages in all channels
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