First steps
User Data
- Responsive Email Editor Review
- Designing your email
- Creating Synchronized Modules
- Setting Up Responsive Email Design
- Setting Up Smart Containers
- Creating a Gmail Promotions Annotation
- Adding The Rollover Effect
- Adding Anchor Links
- Module Library
- Adding a Table to an Email
- Adding Custom Fonts
- Creating CTA Button
- Working with Images
- Creating Timer
- Using AI in the Email Editor
- Messenger Protocol Support in Email Clients and Platforms
Omnichannel
- Setting Up Widgets for Your Site
- Widgets Gamification
- Widget Calling
- Setting Up Locations for the Widget Calling Rules
- Storing data from widgets to contact fields
- Using Annoyance Safeguard
- Actions After Form Submission
- Replacing Double Opt-In System Workflow
- Creating Pop-ups via Google Tag Manager or WordPress
- Sending Yespo Widget Events to Google Analytics
- Using A/B Tests for Widgets
- Collecting Contact Information Using Request Forms
Automation
- Building and Editing Workflows
- Configuring Workflow Start/Stop Conditions
- Start Block
- Popular Blocks
- Message Blocks
- Using One from Many Message Block
- Contact Blocks
- Conditions Blocks
- Other Blocks
- Message to Segment Blocks
- Time Blocks
- Advanced Workflow Block Parameters
- Setting Up Allowed Send Time
- Using Workflow Launch History
- Webhook Workflows
- Workflow Troubleshooting
- Double Opt-In
- Welcome Сampaign
- Welcome Series Segmented by Category
- Launching a Workflow After a Contact Import
- Regular Workflow for a Segment
- Birthday Campaign
- Linking Workflow to the Button
- Using Variables from Order in Workflow
- Collecting Order Feedback
- Customer Reactivation
- Sending Extra Campaigns
- Sending Reminders at the Time Specified by the User
- Sending Campaign to Those Who Did Not Open the Previous One
- Using A/B Tests In Workflows
Personalization
Analytics
- Email Campaign Report
- Web Push Campaign Report
- Viber Campaign Report
- Mobile Push Campaign Report
- App Inbox Campaign Report
- Telegram Campaign Report
- In-App Report
- Widget Report
- Triggered Campaign Report
- AMP Campaign Report
- SMS Campaign Report
- Multilingual Campaign Report
- Setting up UTM Tags
- Revenue from Campaigns
- Tracking Campaign Performance in Google Analytics 4
- Message Analytics
Multilanguage Campaigns
Events and Behaviour Tracking
Recommendations
API
Security and Compliance
Creating SMS
SMS is a high-precision customer communication channel. Additional targeting based on geography, interests, etc. allows for achieving maximum effect.
Note
To send SMS via the Yespo system, you first need to register the SMS sender ID or set up SMS processing.
After finishing all the necessary settings, you can create an SMS campaign.
Creating New SMS
Go to Messages → Messages → SMS. Click the New SMS button.
Main settings
Fill in the following fields:
-
Name. The system name that the recipient will not see.
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Text. The main content of the SMS.
Messages support the use of special graphic symbols — emojis.
Note
Some emojis are not supported — mobile operators replace them with question marks or remove the emoji and the text following it.
A list with unsupported emojis will appear if you add at least one of them to the message text.
Note
- One part of SMS contains 160 characters.
- If the message contains at least one emoji, the maximum number of characters in one part of the message will decrease to 70.
- One individual emoji takes up two regular letter characters.
- Each part of the message is charged as a separate SMS when sent.
The message editor has counters for the characters and message part to help you control the message's length and calculate the campaign's cost.
3. Personalization. Use the dynamic variables to add a name, city, bonuses or any personal data available in the user profile. Click on the Personalization icon in the Text field to select data.
4. Sender. The alpha name or the sender name will be displayed to your subscribers while receiving messages. Sender name Marketing is set by default. We recommend using your own domain name, as the operator can change the public domain name.
5. Tags. Select tags from the list or enter a new one and click Enter. Use tags to filter search results and set campaign frequency strategy.
Additional settings
Fill in the following field:
-
Subscription categories. Manage subscription categories to send messages to your contacts based on their preferences.
Multilingual version (optional)
In our platform, you can create a multilingual version of any message. Click the Globe icon in the top panel, specify the default language and add language versions. Fill each version with the content in the corresponding language. You can switch between versions within one template in one click
Learn more about multilanguage >
Testing Message
1. Test the messages by clicking the Test button on the top panel.
1. In a pop-up window, enter a phone number or select it from the Choose contact tab and click Send.
Creating Campaign
1. Click on the Create campaign button.
2. In a pop-up window, choose segments or contacts for the campaign and click on Go to campaign.
3. On the general checkout page:
- In the Segments section, click Recalculate contacts to see the total number of contacts that will receive the notification. You can also edit segments or select new ones.
- See all the necessary information for verification: Name, Subscription categories, Sender. You can see how the SMS will look on different platforms (Android, iOS).
- In the Send options, you can set the batching. Click the Start immediately button to launch the campaign. For a delayed start, select the Schedule button and set the date and time of sending.