First steps
User Data
- Email Builder Review
- Designing your email
- Creating a Synchronized Module
- Setting Responsivity
- Building Smart Containers
- Creating a Gmail Promotions Annotation
- Adding a Rollover Effect
- Adding a Background to an Email
- Adding Anchor Links
- Adding a Video to an Email
- Adding a Table to an Email
- Adding a Custom Font
- Adding Social Media Buttons
- Editing HTML and CSS
- Working with “Images” block
Omnichannel
- SDK for Mobile Apps
- Managing mobile SDK access keys
- Connecting Mobile App
- Creating a Google Project for Mobile Push Notifications
- Creating Mobile Push Messages
- Setting Up Delivery and Clicks Analytics
- Deep Links and Universal Links
- Scheduled Mobile Push Message
- Sending Test Messages from the Event Debug View
- Setting Up Widgets for Your Site
- Widget Calling
- Storing data from widgets to contact fields
- Using Annoyance Safeguard
- Actions After Form Submission
- Yespo Extension for Google Chrome
- Creating Pop-ups via Google Tag Manager or WordPress
- Sending Yespo Widget Events to Google Analytics
- Replacing Double Opt-In System Workflow
- Setting Up Locations for the Widget Calling Rules
Automation
Personalization
Analytics
- Email Campaign Report
- Web Push Campaign Report
- Viber Campaign Report
- Mobile Push Campaign Report
- App Inbox Campaign Report
- Widget Report
- Triggered Campaign Report
- AMP Campaign Report
- SMS Campaign Report
- Multilingual Campaign Report
- Setting up UTM Tags
- Revenue from Campaigns
- Tracking Campaign Performance in Google Analytics
Multilanguage Campaigns
Events and Behaviour Tracking
Recommendations
API
Security and Compliance
Integration
External Data Sources
Some companies use several platforms to collect and manage customer data. Thus, sometimes you need to add to messages certain content based on customer data tracked or stored at third-party platforms, such as an external CRM, mobile application, database, etc. For example, you want to add to a message personalized product recommendations based on offline sales or orders made via calls and need access to this data.
To access data from third-party sources and use it for content substitution, use a preprocessor or connect to external data sources, such as Google Sheets, BigQuery, PostgreSQL, or HTTP request.
Importing External Data from Google Sheets
Use data from Google Sheets for recommendations in messages and for contact base segmentation.
Integration with Google BigQuery
BigQuery integration may be really useful in such situations:
- you have CRM where you store a lot of contact data
- you meet problems when creating multiple additional fields in the Yespo or supporting continuous updates of contact data
- you want your data to be stored in one place instead of several databases to get rid of the constant need to store the same info in different places
- you want to build custom reports
Connecting to PostgreSQL as an External Data Source
To get access to customer data collected via third-party platforms, connect to an external data source PostgreSQL. Use it to substitute promo codes in triggered campaigns or build complex segments.
Connecting to HTTP Request as an External Data Source
HTTP request allows you to automate the creation of message content. This request uploads and sends contact data from Yespo to other systems, and vice versa, transfers data from third-party systems to Yespo.