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Automated Email Marketing for Ecommerce

Less manual work, more sales: email campaigns that boost repeat revenue

Fast Email Launch
Create forms, popups, and personalized emails without developers. Go from your first email campaign to automated workflows, all within hours.
Data-Driven Revenue
Seamlessly migrate contacts, purchase history, and user behavior. Replicate proven email workflows and enhance them to generate more revenue from your database.
AI-Powered Automation
Built-in AI predicts future purchases and automatically curates personalized product recommendations to boost the conversion rate of your email campaigns

Launch Email Campaigns in a Few Minutes

Everything you need to launch email campaigns — no coding, design, or technical skills required:

  • No-Code Drag-and-Drop Editor
  • HTML/CSS Editor for Experts
  • 1600+ Pre-designed Templates
  • Product Card Generator
  • Automated Multilingual Emails
  • Personalized Product Recommendations
  • AI-Powered Copy and Subject Line Optimization

Why Ecommerce Businesses Choose Yespo for Email Marketing

The Perfect Fit for Your Business, Whether You're a Startup or an Enterprise

99.9 %
24/7 Online Support

Get a response in our chat within 10 minutes. Dedicated managers available for large companies.

30 %
Omnichannel Marketing on a Single Platform

Combine email with 8+ other channels in a single automated journey to boost your conversion rates.

4,000 %
10,000 Data Points per Second

Reliable performance — your emails are sent without delay, even during peak loads and sales events.

$ 0
99.6% Deliverability Rate

With domain warm-up and strong sender reputation management, your emails land in the inbox, not the spam folder.

Results You Can Replicate
TRIGGERED WORKFLOWS
+600% Revenue from Triggered Emails
7x increase in sales from the email channel after launching 11 triggered workflows.
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TRIGGERED WORKFLOWS
Pandashop
Pandashop
Pandashop
EMAIL
1073% ROAS from the Email Channel
RFM segmentation and welcome series boosted the conversion rate of new subscribers into customers.
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EMAIL
Varus case
Varus case
Varus case
AI-POWERED RECOMMENDATIONS
+233% Conversion Rate from Email with AI Recommendations
Personalized recommendations in triggered emails increased conversions by 233% and automated repeat sales.
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AI-POWERED RECOMMENDATIONS
Shafa
Shafa
Shafa

Automated Email Campaigns for Sales Growth

Launch workflows that generate repeat sales and bring customers back

Data-Driven Hyper-Personalization

Send thousands of unique email variations without the manual effort.

Unified 360° Customer Profile
Consolidate data from all channels for advanced segmentation, including behavioral analytics and purchase history.
Dynamic Email Content
Use a single template that automatically adapts language, pricing, and products for each individual recipient.
Real-Time Behavioral Triggers
Automatically react to Abandoned View, Abandoned Cart, or purchase frequency, and send messages when buying intent is at its highest.
Predictive AI Recommendations
AI predicts the customer's next purchase, boosting your email conversion rates with smart product recommendation blocks.

Launch Automated Email Campaigns for Free

Sign up and get a free email template and a subscription form.
Compliance with GDPR, CCPA, and CASL. Your data is safe with us.
Testimonials

Every day 3,500 customers get more online sales with Yespo automated industry-specific campaigns

Katerina Kuntysh
Katerina Kuntysh
Retention Manager at Dnipro-M.PL
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Thanks to Yespo CDP, we increased customer loyalty, achieved cost savings, and communicated with customers through convenient channels, resulting in more clicks, revisits, and purchases. With the functionality of the client data platform, we were able to solve the following tasks: personalization of campaigns – adding names, using segmentation based on customer personal data fields; creation of conditional groups to understand the customer base both online and offline (building hypotheses, etc.); distribution of communication through various channels depending on the customer's preferences. Thanks to segmentation capabilities, we have achieved higher-quality groups for sending mailings, reduced costs, and more reads and clicks. To create product recommendations, we use Yespo algorithms (they analyze customer preferences and sales). Product recommendations on the website already bring about 2.5% of turnover. And we see growth potential. It is important to personalize recommendations for the customer to improve CTR, conversion, and website sales. Based on our experience, the most profitable product recommendation algorithms come from the “Similar Products” group.
Andrew Sus
Andrew Sus
Digital Marketer Brabrabra
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We chose the CDP due to the functionality of transferring communication results to Google BigQuery. For our company, it is critically important. We paid back the costs of this integration in the first two weeks of the trigger on the inclusion of the bonus program.
Anton Kondratyuk
Anton Kondratyuk
Retention Manager at Book-Ye.com
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Thanks to Yespo CDP, we have improved almost all key metrics, starting from email Open and Conversion Rates to retention. With CDP features, we can communicate more effectively with our customers and offer relevant products they are most likely to be interested in at the right time. For businesses considering implementing CDP, I would advise not to delay its implementation :) Rather, determine what you need exactly, and with the help of competent Yespo managers, choose the tariff that suits you. I have been working in Retention marketing for more than 10 years and have never heard negative feedback from colleagues about cooperation with the Yespo service. On the contrary, people regretted using, for example, the expensive Mailchimp, which does not have even 50% of the functionality of the Ukrainian Yespo CDP service. Try it, and you will not regret it.
Natali Kovalenko
Natali Kovalenko
Teamlead of Email Marketing at Promodo
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Thanks to the omnichannel approach, we managed to increase revenue. For example, the App Inbox brought +28% to Retention channel revenue (over 9 months). The completeness of data provided by CDP plays a crucial role in segmentation and personalization. By combining data, we implemented more automated messages and optimized communication costs. For instance, one client had an extensive database of phone numbers (valuable clients) and 2.4 times fewer emails. With additional communications and subscription forms, about 2% of contacts who only had a phone number added their email. This helped us shift communication to email and thus optimize costs. Additionally, the client can choose their preferred channel, newsletter topics, and preferences (we collect this data through surveys or the subscription center). This makes the customer more engaged and increases their LTV. For those considering implementing a customer data platform in their marketing system, I recommend not to hesitate, as it's worth it! In Yespo CDP, you can consolidate data from all communication channels. Another advantage of this customer data platform is the prompt technical support.
Anna Shchur
Anna Shchur
Head of Promo and Retention at Prom.ua
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Yespo CDP enables us to build omnichannel interaction and achieve better results by communicating in the right channel and simultaneously optimizing conversion costs. Our main communication channel is mobile pushes, but we also use emails, Viber, and SMS. We've increased the share of mobile push in sales from 0.5% to 9%, built quality communication, and optimized the budget.
Tetiana Duchenko
Tetiana Duchenko
Head of Retention at Stylus
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Effective behavioral segmentation allows us to reduce costs for bulk campaigns and generate more revenue from communication with a smaller audience. As a result, LTV grows. With a unified customer profile in Yespo, we can build segments and send information to customers that is not annoying but rather relevant and interesting to them. The omnichannel approach helps reach a larger audience by communicating with the customer through the channel they prefer. Yespo CDP is convenient because we can collect and use data in one system to set up customer communication. Based on consumer behavior on the website, we engage in communication aimed at mutually beneficial relationships. For the customer, it's about getting the necessary products with the best features, prices, or other advantageous terms for purchase. For us, it's about acquiring a loyal customer who regularly buys on the website or in the store, leading to increased revenue.
Alina Pshenichnikova
Alina Pshenichnikova
Head of Product&Marketing Retention&Chat-bot Dep at Netpeak
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In our work with clients, the goal is always the same – increasing revenue and conversion rate, and with CDP, this can be done quite easily and quickly. Thanks to Yespo CDP, we have more touchpoints with subscribers and better understand their needs, which in turn increases conversion rates. Using the customer data platform helps create personalized offers, segment, and communicate with subscribers across different channels using omnichannel workflows. In projects where we utilized deep segmentation, we experienced increased conversion to transaction, revenue, and an increase in CToR. Typically, this segmentation is based on orders (number of purchases, their frequency, types of products viewed / left in the cart / ordered). We most often use product recommendations on the website and in emails. To create offers, we use data about the user's previous experience on the client's website. Recommendations have increased channel revenue to the level previously achieved by mass and trigger campaigns together. We constantly test different approaches because user behavior changes depending on the season, site promotions, and so on.
Alyona Melon
Alyona Melon
Retention Product Manager at Shafa.ua
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For us, it's crucial that Yespo allows setting up omnichannel within one trigger workflow. This way, we don't overwhelm the user with the same messages in different channels and save company costs by communicating with customers in cheaper channels. Thanks to the omnichannel approach, we've managed to reduce the cost of order (dialogue) from retention channels and the number of messages sent to the user (while reducing irritation). As a result of this strategy, for example, the abandoned view trigger brought in 125,500 UAH in profit for July 2023.
Kristina Nasirova
Kristina Nasirova
Brand Director, O.TAJE
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We are always open to innovation, especially when it comes to artificial intelligence. AI is trending now, and we keep up with the latest developments. Plus, with the Yespo platform, everything is easy to set up, so why not? :) We love how simple it is to configure predictive segments and how effective they are. After five months of testing campaigns based on predictive segments, we saw a significant increase in key marketing metrics, including: 26% increase in CTR 300% growth in conversion rate 310% increase in overall campaign ROMI
Daria Harmash
Daria Harmash
Email Marketer at Omnicore
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Customers require personalized communication, so a customer data platform becomes a necessary tool for effective interaction. In Yespo CDP, there's a plethora of data about contacts: personal information, purchases, and loyalty program data. This provides limitless possibilities for automated personalized communication and significantly saves the marketer's time on setups. Thanks to CDP's ability to store everything in one place, we've set up many trigger communications – standard (abandoned carts, abandoned views) and unique ones created specifically for our client's audience. In particular, we've worked on the user journey to the first purchase, which has increased the number of those making a purchase within the first month after subscription/registration. We often use segmentation by gender and purchases (quantity and frequency). During sales periods, we use segmentation based on viewing specific categories of products to avoid spamming. In terms of email activity and purchases, such campaigns have better conversion rates than ones for the entire base. All clients are different, and each one requires a tailored approach. Some fundamentally don't read emails after receiving a subscription promo code, while others read most emails, and spamming such clients in other channels is unnecessary. So, we're looking for better ways of interaction, which naturally affects brand perception. We also see the effect in terms of revenue. There are results even in the web push channel, which many consider controversial. On some projects, trigger pushes account for about 5% of transaction volume from trigger messages.
Dmytro Verba
Dmytro Verba
Owner, Le Gourmet
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Last year, we finally decided to integrate email marketing, and now I can confidently say that we shouldn’t have waited so long. After extensive research and analysis of various services, I chose Yespo, and I’m completely satisfied with both the service quality and the support team. Currently, we are scaling up our email campaigns. Customer loyalty and engagement have increased by 30%.
Denys Tomashchuk
Denys Tomashchuk
Retention Manager Pampik.com
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We regard the CDP as a strategic partner. In addition to using the service, we daily conduct a dialogue with a personal manager and solve business problems. We jointly come up with solutions that improve the customer experience. If we talk about the features that we use: Web tracking on the site helps us with database segmentation and simplifies the process of finding the target audience for mailing lists. The recommendation blocks on the site are fully managed by the platform's artificial intelligence. This helps customers find the right products on the site faster, and we can focus on more important tasks. We use triggers both standard and with product recommendation blocks. This latter helps us not to guess what the client needs now, but to recommend them a specific product that will satisfy their needs.
Diana Karnauh
Diana Karnauh
Lifecycle Lead at Liki24.com
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We value the customer-centric approach and Yespo's willingness to create solutions for specific business needs. Standard logic doesn't always work for the pharmaceutical sector – especially in recommendation systems. With Yespo, we received an individual approach and a significant amount of customization. They became partners for us who don't just offer ready-made products, but create technologically strong and scalable solutions. This is exactly the flexibility that enables growth.
Oleksandr Kurdiuk
Oleksandr Kurdiuk
Deputy Marketing Director MEGOGO.NET
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We use the platform for both trigger messages, together with CRM, aimed at recurrency and cross-selling and mass mailing of promo offers for our subscribe.
Sergei Gordienko
Sergei Gordienko
Email-marketer Allo.ua
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We have chosen the platform because of its combination of flexibility, scalability and client-oriented approach.
Anna
Anna
leBoutique
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We’re very happy with our partnership with the CDP. We use the service to send push notifications to our customers’ mobile apps. The team is very responsive and keen in helping us meet all our business objectives.
Denys Arysmiatov
Denys Arysmiatov
Homsters.kz
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It was very simple to implement! The manual by the platform was simple and straightforward. The implementation took about 7-10 minutes.
Yehor Velichkovskyi
Yehor Velichkovskyi
Chief Product Officer HeyLocate.mobi
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HeyLocate highly values Yespo as an omnichannel CDP, utilizing its multilingual messaging and exit popups for contacts engagement. The targeting features, enabling language and country segmentation for web push campaigns, played a pivotal role in HeyLocate's choice of the CDP solution.
Margaryta Nalisna
Margaryta Nalisna
Marketing manager Knygarnya 'Є'
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We are pleased with the transfer of email marketing to the platform. Thanks to this, we got more subtle tools for working with our subscriber base. This positively affected both the improvement of key metrics (Open Rate, Click-Through Rate, Unsubscribe Rate, etc.) and the growth of the base.
Valentin Nikolaev
Valentin Nikolaev
Head of Digital Marketing Natali Bolgar
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Overall, I am satisfied with the results of our cooperation with Yespo. At the same time, I see opportunities that we will take advantage of this year. I plan to review all triggers, modernize them if necessary, and add new ones. The main focus areas are developing upsell and cross-sell strategies to increase the average order value, as well as integrating a Telegram bot with the CDP eSputnik for even more effective customer communication.
NPS based on 2361 customer votes
8.5 out of 10
4.8
4.6
5.0
5.0

Our awards

Customer First Science Meclabs Best Customer Communication Tool High Performer Spring 2019 High Performer Winter 2021 Rising Star 2018 Award Great User Experience 2018 Award Summer 2018 Customer's Choice Push Notifications Leader Crozdesk Goodfirms

Revenue-Tracking Reports

Analyze metrics in real time. Track exactly how much revenue each segment and campaign generates.

Ready integrations and a flexible API

Sync data from your CRM, website, and 750+ apps without data loss or complex configurations. Our support team is here to help you set it up.

Ready integrations and a flexible API

Sync data from your CRM, website, and 750+ apps without data loss or complex configurations. Our support team is here to help you set it up.

Our Advantages

Automated RFM Database Analysis

Segment your audience into VIPs, loyal customers, and lapsing buyers. The system automatically tracks movements between segments and triggers retention and reactivation workflows.

A/B Testing to Increase ROI

Discover which subject lines perform best, which templates drive the most sales, and the optimal sending frequency for your audience. Use these insights to improve performance and maximize profits for every campaign.

In-House Expert Agency

If you don't have a dedicated team, our in-house marketing experts can provide a turnkey setup for your workflows and segmentation — helping you generate measurable ROI faster.

FAQ

A smart email campaign is a personalized email you send to all your contacts. Email campaigns typically include blog newsletters, news digests, promos, and service messages.

The cost depends on the size of your contact base, the number of channels you use, and the AI tools you require.

Yespo offers 4 pricing plans:

  • Basic for small ecommerce businesses implementing core CDP and personalization features
  • Extended for growing ecommerce businesses utilizing advanced segmentation and custom personalization rules (excluding behavioral data and AI)
  • Professional for ecommerce teams ready to leverage behavioral personalization and AI-powered product recommendations in their messaging
  • Universum for mature ecommerce businesses requiring omnichannel communications and a comprehensive CDP strategy

You can calculate the exact cost for your business on our pricing page.

Email campaign enables you to send useful or important information to all your contacts automatically. To send it, you don’t need to create segments with conditions or configure triggers. This is a good option to communicate with new subscribers or clients you know little about.

There are numerous ways to collect contacts for smart email campaigns: a subscription form on a website and social media, a pop-up, a landing page, downloads of free content, via app registration, at online or offline events. Order a free subscription form and integrate it to your website under the direction of our live customer support.

Generally, a good email should have a well-written subject line that resonates with the content, custom-quality images, and intelligent copywriting. No single recipe would fit everyone: you design your emails based on your service and audience. A/B testing can give you an idea of what direction to move in.

We’ve covered the email creation process in detail in a separate guide.

It’s better to send emails during the daytime and not bother people at night or early in the morning. If you send to an international audience, make sure sending is optimized for the time zones of each customer. We also offer AI-supported send optimization: each contact is sent a message based on their previous opens.

The effectiveness of email marketing is evaluated by analyzing key metrics available in real-time Yespo reports. The main indicators are:

  • Deliverability Rate measures whether your emails actually reach the "Inbox" instead of the "Spam" folder.
  • Open Rate indicates your audience's level of interest and how catchy your subject lines are.
  • Click-Through Rate (CTR) highlights the relevance of your content and the effectiveness of your Call-to-Actions (CTAs).
  • Conversion Rate shows the percentage of subscribers who took the final step and became paying customers.
  • Unsubscribe and Spam Complaint Rates signal potential issues with your content. Tracking these helps you keep your contact list clean and protects your sender reputation.

A comprehensive evaluation is based on comparing this data with your campaign goals, database quality, and return on investment (ROI), allowing you to adjust your strategy.

Any Questions?

We’re always happy to help!
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