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Marketing to X, Y, Z Generations
Email
17 February
Marketing to X, Y, Z Generations: the Ways of Email Targeting
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Gmail Annotations
Email
12 February
How to Annotate Your Emails with Gmail Promotions Annotations
Natalie Ustymenko
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4 min
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System Updates of January 2021
News
12 February
System Updates of January 2021
Hlib Kliuiko
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4 min
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Top Marketing Trends for 2021 as Predicted by Industry Experts
Ideas
05 February
Marketing Trends for 2021 as Predicted by Industry Experts
Iuliia Nesterenko
5031
25 min
3.67
Case Study: Food Delivery App Increased ROI by 152% with Personalized Mobile Push Notifications
Cases
03 February
Case Study: Food Delivery App Increased ROI by 152% through Segmentation by Order Parameters
Iuliia Nesterenko
14237
8 min
5.00
What Is Referral Marketing and How to Promote it with Email Marketing
Email
29 January
What Is Referral Marketing and How to Promote It with Emails
Iuliia Nesterenko , Raul Galera
5494
8 min
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System Updates of December 2020
News
23 January
System Updates of December 2020
Hlib Kliuiko
3024
4 min
4.00
30 Twitter Accounts to Learn about Marketing
Ideas
19 January
30 Twitter Accounts to Learn about Marketing
Iuliia Nesterenko
15206
10 min
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How to Compose a Good Email in Apple Mail
Email
15 January
How to Write Great Emails in Apple Mail Every Time
Iuliia Nesterenko , Tiffany Schwarz
9596
22 min
4.00
Email Marketing Trends to Look for in 2021: Content & Design
Email
12 January
Email Marketing Trends 2021: Content & Design
Iuliia Nesterenko
14046
20 min
3.67
How to Create a Good Email Header
Email
08 January
How to Create a Good Email Header [+ Best Header Designs to Learn From]
Iuliia Nesterenko
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12 min
5.00
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Our Case Studies
NPS Automation in 5 Days Without Developers: An MBM HOME Case Study
Home and Garden
23 September
How to Set Up NPS and Bonus Accrual Automation in 5 Days Without Developers: An MBM HOME Case Study
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8 min
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Zolotyi Vik Case Study: Unified Customer Profile in Retail
Omnichannel
15 September
Case Study "Zolotyi Vik": How to Unify Offline, Website, and Mobile App Data into a Single Customer Profile
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Abandoned Cart: 4 Promo Code Cases in Ecommerce
Email
09 September
Promo Codes in Abandoned Cart Workflows: 4 Ecommerce Case Studies
Anna Zabudskaya , Mariia Natarova
325
15 min
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How Reminders in VARUS.UA's Welcome Series Increased Revenue 2.4x
Pop-ups
29 August
VARUS.UA's Experience: How to Keep a Customer from Forgetting Their Promo Code and Get +113% Channel Revenue
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ConnectiveOne and Yespo Integration: Flowers.ua Case Study
Telegram-bot
26 August
ConnectiveOne and Yespo Integration: Flowers.ua Results
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LetyShops Case Study: Mobile Push in a Cashback Service
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How LetyShops Discovered That Mobile Push Outperforms Email by 7x
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Retention Strategy in Travel: +85% Revenue from Email
Email
29 July
How to Keep a Customer for a Year: The Retention Strategy That Brought FREETOUR.com +85% Revenue
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Direct Marketing as a Performance Function — Not a "Newsletter Department"
SMS
23 June
Direct Marketing as a Performance Function — Not a "Newsletter Department"
Anna Shchur
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9x Blog Sales and a Full Sell-Through in 15 Days
Website Recommendations
12 June
9x Blog Sales and a Full Sell-Through in 15 Days. How MasterZoo Solves Unconventional Business Challenges with Yespo Recommendations
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6 min
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One by One Case Study: How Omnichannel Drove +35% Retention Revenue
SMS
27 April
One by One Case Study: How Omnichannel Drove +35% Retention Revenue
Yaroslava Kurta , Nazar Soroka
2972
12 min
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BAYADERA.UA Case Study: How to Boost Conversion by 167% Using AI
Email
24 April
BAYADERA.UA Case Study: How to Boost Conversion by 167% Using AI
Arina Ohol , Yulia Sadovska
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