Omnichannel Stats Every Marketer Should Know in 2020 [Infographics]

Omnichannel marketing is the biggest trend of recent years. This approach enables you to combine all communication channels into one strategy and manage them within one platform. Using it, you can send personalized messages (emails, SMS, pushes, etc.) in the channel your audience prefers the most.

Omnichannel marketing adjusts strategies to your customer behavior, aiming to deliver seamless shopping experience. Each channel works together, following a brand voice and building trust with the customers.

And since in marketing numbers tell more than words, our friends from Visme have created a nice piece of stats to give you a better idea of what omnichannel is about.