29 October 2024
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5 min
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Yespo Launches New WooCommerce Plugin for Customer Experience Personalization and Advanced Marketing Automation
A long-awaited update is finally here—we have released our official WooCommerce plugin. This new integration enables WooCommerce store owners to seamlessly connect their ecommerce websites with Yespo's marketing automation and personalization capabilities.
The plugin bridges the gap between WooCommerce stores and Yespo's comprehensive customer data platform (CDP), offering businesses of all sizes the ability to leverage their customer data for enhanced marketing effectiveness and improved customer relationships.
Key Features and Benefits
The new Yespo CDP plugin for WooCommerce offers several crucial advantages:
Automatic Synchronization of Contacts and Orders
The Yespo CDP plugin offers seamless synchronization capabilities for managing customer data and order information. This includes:
- Contact management:
- Creation: Automatically add new contacts to your database.
- Update: Ensure contact details stay up-to-date through real-time synchronization.
- Deletion: Remove contacts from the system when necessary.
- GDPR compliance: Delete contact data in accordance with GDPR requirements upon request.
- Order management:
- Creation: Register new orders as they are made.
- Update: Synchronize any changes or updates to existing orders in real time.
This synchronization ensures a consistent and accurate flow of data across platforms, improving efficiency and maintaining data integrity.
Web Tracking
Web tracking is a requirement for personalized and automated marketing, allowing you to implement the most popular and profitable ecommerce workflows through your omnichannel CDP.
The Yespo CDP WooCommerce plugin simplifies web tracking setup. You don’t need developers as the plugin can handle the following tasks:
- Automatic script installation: Simplifying the process by adding necessary tracking scripts to your website.
- Web-tracking event configuration: Enabling the automatic setup of web-tracking events to monitor user interactions without manual configuration.
When enabled, web tracking allows you to use many workflows, such as abandoned view and cart, discount notifications for viewed items, win-back campaigns, upselling, and cross-selling.
Plugin integration in just a few clicks
The Yespo CDP plugin offers quick and easy integration with WooCommerce, enabling quick connectivity between the two platforms. With just a few clicks, users can:
- Connect their WooCommerce store to Yespo CDP.
- Synchronize customer data and orders without complex setup.
- Ensure data flows smoothly across both platforms for personalized and efficient customer interactions.
How the Plugin Works
The Yespo CDP plugin serves as a bridge between your WooCommerce store and Yespo's customer data platform, enabling data flow and advanced marketing automation.
After the installation, the plugin transfers contact information from customer registrations and orders. Moreover, it also automatically synchronizes order data including creation and status updates in real-time
Any changes on your WooCommerce account will be reflected within your Yespo account, so you can immediately proceed to use this information for your campaigns.
This integration allows businesses to use Yespo's suite of marketing tools across nine different communication channels, including:
How to Install the Yespo CDP WooCommerce Plugin
Integration of Yespo with your WooCommerce store can be done in a few clicks:
- Log into your WordPress account.
- Go to the Plugins section.
- Find Yespo in the search field and click Install now.
Or,
- Go to the WordPress plugins page.
- Find Yespo in the search field and click Download.
- Upload the plugin at the Plugins section of your WordPress account.
- Click Activate.
- Click the Settings button under the plugin on the Installed Plugins section, or navigate to the separate Yespo page.
- Enter your API key and click Synchronize to start data synchronization.
After clicking the Synchronize button, the new contacts’ and orders’ data that appear in WooCommerce will be automatically transferred to Yespo.
Once the synchronization is done, you can proceed to use Yespo CDP with your data.
Explore our manual for more details.
If you need help with setting up the integration, please contact Yespo support.
Take the next step in enhancing your customer interactions by downloading the Yespo CDP plugin today. Experience the power of data synchronization and advanced marketing automation firsthand.
Download the plugin here and explore its features to improve your ecommerce operations.