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Data & Analytics

Customer data integration systems
Omnichannel
31 May
A Comprehensive Guide to Customer Data Integration: Definition, Types & Methods
Ivan Diulai
6668
19 min
5.00
Customer database in retail
Segmentation
03 May
How to Work With a Customer Database in Retail? Fresh Ideas For Collecting Contacts and Segmentation
Alina Yarova
7026
19 min
0.00
Conversion funnel
Omnichannel
02 May
Ecommerce Conversion Funnel: Definition, Stages & 4 Optimization Strategies
Alina Yarova
11583
14 min
5.00
BUKI case study
Cases
14 March
BUKI Case Study: How to Migrate to Yespo CDP from Another Service and Accelerate Email Campaign Launch by 5 Times
Maya Skidanova
2106
13 min
0.00
Ecommerce widgets Ecommerce widgets effectiveness stats and facts
Pop-ups
31 January
Ecommerce Widgets Effectiveness Statistics
Alex Danchenko , Olha Dmytruk
6030
15 min
0.00
How to perform an A/B test
Email
12 January
How to perform an A/B test in Yespo CDP and evaluate the results
Natalie Ustymenko , Olha Dmytruk
2712
5 min
5.00
Data mapping scheme
Automation
29 December
Marketer’s Guide to Data Mapping: Techniques and Definitions
Ivan Diulai
3166
9 min
5.00
What is a KPI and How to Use It in Digital Marketing
Email
28 November
What is a KPI and How to Use It in Digital Marketing
Hlib Kliuiko
12756
5 min
4.00
Mobile App Retention Tools and Channels
Omnichannel
08 September
Mobile App Retention Tools and Channels
Valeriia Shudryk
2878
15 min
5.00
What Is a Customer Data Platform (CDP)
Email
18 August
What Is a Customer Data Platform (CDP)?
Valeriia Shudryk
14151
32 min
5.00
Customer data management
Omnichannel
27 June
A Complete Guide to Customer Data Management: Examples & Tactics for a Perfect CDM Strategy
Yuliia Khmelevska
5487
15 min
5.00
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