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Using utm tags for Google Analytics
Email
03 January
How to Use UTM Tags in Emails
Natalie Ustymenko
11507
5 min
5.00
Cohort analysis for segmentation
Email
14 December
Analysis of Data in E-Marketing. Part 3 : Cohort Analysis and LTV
Dmytro Kudrenko
15659
11 min
3.31
Why do we need Double Opt-In?
Email
14 November
Why do we need Double Opt-In?
Iuliia Nesterenko
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6 min
4.10
Data science on duty of email marketing specialist
Email
04 September
Data Science on Duty of Email Marketing Specialist
Sergii Kovalenko
5831
9 min
3.62
100+ basic lifehacks for emailing
Email
31 August
100+ Basic Lifehacks for Emailing
Dmytro Kudrenko
7180
13 min
4.02
Plain text email VS HTML: what to use?
Email
16 August
Plain text email vs HTML. A new trend or well-established practice: what is more effective?
Anna Grekova
6929
7 min
4.04
Using the artifical intelligence to filter bulk email letters
Email
27 June
Using the artificial intelligence to filter bulk email letters
Sergii Kovalenko
4694
7 min
4.00
Forecasting user activity using Machine Learning and R language
Automation
20 June
Forecasting User Activity Using Machine Learning and R Language
Oleh Yashchuk
8280
17 min
3.50
Three principles of using a GIF in mailings
Email
01 June
Three Principles of Using a GIF in Emails
Natalie Ustymenko
9165
7 min
3.53
Ideas for using artificial intelligence in email marketing
Email
09 May
Ideas for Using Artificial Intelligence in Email Marketing
Dmytro Kudrenko
6317
8 min
3.77
“Come back, dear client!” or 3 secrets of successful reactivation
Email
27 April
“Come Back, Dear Client!” or 3 Secrets of Successful Reactivation
Dmytro Kudrenko
6067
5 min
3.81
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Our Case Studies
How MasterZoo Team Increased Blog Sales 9x and Cut 60+ Hours of Manual Work
Website Recommendations
21 November
How MasterZoo Team Increased Blog Sales 9x and Cut 60+ Hours of Manual Work
Ivan Birchenko
280
6 min
5.00
+295% CTR and +33.2% CR for Triggered Workflows and Promo Campaigns Thanks to AI Recommendations
Email
20 November
+295% CTR and +33.2% CR for Triggered Workflows and Promo Campaigns Thanks to AI Recommendations: Liki24.com Success Recipe
Yaroslava Kurta , Feller Oleksandr
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Adidas Case
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11 November
Adidas Case Study: x2 Sales with the "Happy Birthday" Trigger Thanks to a Targeted Widget
Mykhailo Frolov , Olha Dmytruk
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PUMA Case Study: How to Increase Order Share from Recommendations 10x in 14 Months
Website Recommendations
03 November
PUMA Case Study: How to Increase Order Share from Recommendations 10x in 14 Months
Kseniia Petrina , Ivan Diulai
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AI vs. Marketer: How Promova Boosted CTR by 82% with Push Notifications
Mobile Push
03 November
AI vs. Marketer: How Promova Boosted CTR by 82% with Push Notifications
Yulia Sadovska
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How to Boost Sales with Omnichannel Abandoned Cart Trigger
Email
03 November
Food Delivery Service Case Study: How to Boost Sales with Omnichannel Abandoned Cart Trigger
Vladyslava Prykhodko , Ivan Diulai
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+166% to Average Order Value in the Email Channel: Jewelry Brand Case Study
Email
04 September
+166% to Average Order Value in the Email Channel: Jewelry Brand Case Study
Stanislava Bolbat , Hanna Skobielieva
1437
15 min
5.00
How BuJoBox Switched Platforms, Grew Their Contact Base by 16% and Recovered CDP Implementation Costs in 3 Months
Email
26 August
How BuJoBox Switched Platforms, Grew Their Contact Base by 16% and Recovered CDP Implementation Costs in 3 Months
Mariia Natarova , Hanna Skobielieva
881
18 min
5.00
How to Increase Sales in the AI Era: Consumer Electronics Retailer Experience
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21 August
How to Increase Sales in the AI Era: Consumer Electronics Retailer Experience
Valeriia Shudryk
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14 min
5.00
+15% LTV and +20% repeat purchases through systematic retention approach
Omnichannel
20 August
+15% LTV and +20% repeat purchases through systematic retention approach
Mariia Natarova , Serhii Doroshenko
1152
14 min
0.00
How Product Recommendations in Promotional Emails Increased Revenue by 96% for the Largest Online Retailer of Outdoor Products
Email
12 August
How Product Recommendations in Promotional Emails Increased Revenue by 96% for the Largest Online Retailer of Outdoor Products
Mariia Natarova , Viktoriia Loboda
2384
9 min
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