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Segmentation

What is a Customer Data Platform? Why does your business need one?
Omnichannel
15 December
What Is a CDP (Customer Data Platform)?
Kateryna Milokhina
8168
9 min
4.86
Predictive customer segmentation and VIP analysis
Cases
18 September
Case Study: Predictive Segmentation Helps RetouchMe Retain High-Value Customers and Improve Average LTV
Kateryna Milokhina
27038
4 min
4.79
Methods for Explosive Growth of Your Email Contact List
Email
04 January
Methods for Explosive Growth of Your Email Contact List
Hlib Kliuiko
14066
7 min
5.00
Cohort analysis for segmentation
Email
14 December
Analysis of Data in E-Marketing. Part 3 : Cohort Analysis and LTV
Dmytro Kudrenko
15837
11 min
3.31
Why do we need Double Opt-In?
Email
14 November
Why do we need Double Opt-In?
Iuliia Nesterenko
13980
6 min
4.10
“Come back, dear client!” or 3 secrets of successful reactivation
Email
27 April
“Come Back, Dear Client!” or 3 Secrets of Successful Reactivation
Dmytro Kudrenko
6188
5 min
3.81
Zapier - tool for ecommerce projects
Segmentation
30 March
Zapier: a helpful tool for eСommerce projects
Dmytro Kudrenko
4706
3 min
4.00
Analysis of Data and RFM Segmentation
Segmentation
25 February
Analysis of Data in E-Marketing. Part 2: RFM Segmentation
Dmytro Kudrenko
12679
8 min
3.25
Analysis of Data in E-marketing.
Email
22 February
Analysis of Data in E-Marketing. Part 1: Channels for Attracting Customers
Dmytro Kudrenko
5852
8 min
3.57
Practical RFM analysis
Omnichannel
16 September
Practical RFM analysis to increase repeat sales
Dmytro Kudrenko
9605
15 min
5.00
RFM Segmentation
Email
16 November
RFM Segmentation
Dmytro Kudrenko
11019
9 min
3.33
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