Natalie Ustymenko

Head of Direct Marketing

Yespo updates July 2024

Yespo System Update for July 2024

In this article, we have collected our key updates for May. You can view previous updates by following this link.

Price Block

In June, we told you about the new Products block in the email editor, which allows you to customize the display of product recommendations without coding. Now, we’ve add the Price block that complements it and helps you display new and old prices of recommendations in emails.

Price block

Workflows

We have implemented several workflow improvements to facilitate the work and save time.

  1. You can now switch to editing a message directly from the corresponding block’s setting in the workflow.

Text editing in the workflow's block

  1. We’ve moved optional fields (such as contact ID, JSON, Language, etc.) to the Advanced parameters tab. When creating a new block, the menu will stay collapsed by default. The fields that already contain information won’t be affected.

Advanced parameters tab

  1. In blocks with segment selection, you can create static and dynamic segments directly in the workflow. Consider that in cases of Add to segment and Remove from segment blocks you can create only static segments.

Dynamic segments in a workflow

  1. There’s a new hotkey combination for selecting and copying blocks in the workflow editor: Ctrl/Command.
  2. The workflow naming, related to the segment, is now displayed in the list of segments (the Contacts ⭢ Segments section). You can view the workflow or switch to its editing by clicking on the name.

Viewing a workflow

  1. In the event dependencies, you can see statuses of associated workflows.

Status of an associated workflow

More on workflows >

Telegram

You can now filter contacts based on the presence of a particular bot tokens and the subscription date, which allows for better targeting in omnichannel campaigns.

Contact filtering in Telegram

Now, we display already sent Telegram messages in single reports. This helps to get a better idea of the effectiveness of trigger campaigns.

Single reports in Telegram

You can export activities of Telegram contacts to BigQuery and PostgreSQL, and use Webhooks to analyze data in external systems.

More on Telegram campaigns >

I want to learn about Telegram messages

App Inbox

App Inbox now has a new Custom data parameter that allows you to add JSON data from web tracking, SDK, or API to message text. This helps enhance personalization in App Inbox campaigns.

Custom data parameter in App Inbox

Widgets

We’ve moved editing of text links to the side panel and added the possibility to remove underline from links.

Link editing in widgets

Displaying Revenue

In the revenue reporting, we have two default statuses – INITIALIZED and DELIVERED – for the orders received from the mobile SDK. To exclude INITIALIZED statuse from the report, send your request to support@yespo.io.

More on visualizing revenue >


Want to learn more about the Yespo Omnichannel CDP and how we help businesses increase efficiency? Send an email to info@yespo.io or book a demo. If you don’t see a specific functionality in your account or have questions about using the system, please contact us in the support chat.

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Natalie Ustymenko

Head of Direct Marketing

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