01 December 2020
2097
6 min
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Our platform's updates, October 2020
Read the overview of new functionality and important updates in our ESP.
You can find our September news here.
Account Update
Extra campaigns
Now you can engage contacts based on their response to your campaign. At the moment of launch, the system will build a segment with contacts who performed the specified action and send them the extra message you have scheduled.
How it works: go to Reports → hover the cursor over the campaign report and click on the Extra campaigns button → select the segment and the message you want to send → start the campaign.
The functionality is available for all channels and for all types of messages (both bulk and trigger). You can plan extra campaigns for such segments:
Extra campaigns are available if segmentation by contact activity is enabled in your account (any Extra features tariff is enabled).
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Workflows Updates
Restrictions in the Sprayer block
Sprayer won’t trigger the event if the segment includes more than 1000 contacts.
ContactId field for the Update contact block
Now you can update a contact not only by email, but also by its ID in the system. To do this, you need to specify the variable name that contains a contact ID. By default, in the system it’s named ${ContactId}.
More about the Update contact task
New in the Start by date block
Added features:
- selection of the start time (from the event or manually);
- launch by date (from the event parameter or directly in the block).
Workflow launch update
If an event was transmitted and assigned to a workflow, but it didn't start, you'll see a warning in the event history.
For example, there may be the following errors of the workflow start:
- Param ‘PhoneNumber’ is required.
- Param ‘EmailAddress’:‘key’ is not valid EmailAddress.
- Param ‘email’ is required.
- Param ‘PushMessageId’ is required.
Workflows
We have updated the interface for the workflow list and Start history. Also, the Trigger configuration has been moved to the slidebar.
Start history warnings
An error and its description are displayed in the Start history if the block did not work.
You can see the Start history of a specific workflow by clicking on Statistics → completed.
Launch conditions displaying
For regular workflows, Launch conditions are displaying in the general list:
-
schedule (week/month/your period);
-
segments to send.
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Functionality Updates
Search contacts method
Using the Search contacts method, you can get information about whether a contact has mobile or web push tokens.
Get contacts activity method
Now the Get contacts activity method transmits web and mobile push notifications activity. Due to the nature of mobile push notifications, their statuses will differ.
- For all channels, except mobile push notifications, the DELIVERED, READ, CLICKED statuses are available. Several special statuses are available for emails (mark as spam, unsubscribe, etc).
- For mobile push notifications SENT, DELIVERED, READ statuses are available, and the application can indirectly activate the CLICKED status.
Access to events and contacts (adding/updating) for API keys
We add a new access level for API keys — managing events and contacts (write only). The user will only be able to change contacts.
Email subject recommendations
We've added a display of the characters number in the email subject line by hovering over the icon. Depending on the subject text, you will see warnings and recommendations for improving it.
Product recommendations for website visitors
The appearance editor now supports methods for working with arithmetic operations, formatting numbers, operations with dates:
- $!mathTool.
- $!numberTool.
- $!dateTool.
These features can be used, for example, to specify discounts in product recommendations.
For a detailed description, see the article.
Use recommendations in emails and on the website
Contact activity tab
We have added the Contact Activity tab to the contact's profile. Information is available on all pages with a contact preview:
- Contacts;
- Reports;
- Event types;
- Settings.
The following tabs are available in the contact's activity now:
- All activity – campaigns and events are displayed as a list;
- Campaigns – only sent messages with channel indication and triggered or bulk mark;
- Events – contains only events used for segmentation.
By clicking on the name:
- of the event — you'll open event parameters,
- of the workflow — you'll open the launched workflow,
- of the message — you'll open the email sent to the user.
Analytics
Message analytics are now available for all media channels. You can find it in the Messages → Analytics section.
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Updates of reports
Sent column
We have added the Sent column in the campaign general list for all media channels:
Column display management
Now in the list of reports you can choose which columns to show/hide. You can also choose how many lines to show on the page. The general report view is configured using the Display list.
The specified parameters are also applied when you export or copy the report.
Clicks in SMS
We have added a column with clicks in SMS reports. You can switch up the display of clicks in the report through the Display list.
Substitution of Velocity data in the report
For single SMS and Viber reports, the real text of the message is transmitted instead of the Velocity variables, as it was before.
Copying the number of contacts in the report
In the campaign report, you can click on any number to copy it to the clipboard. You can still view contacts by clicking on the indicator name (Sent, Delivered, Clicked, etc.).
To order a demo of the system or individual features, write to us or click here.
If something isn’t available for your account, please contact our support.