Planning is a key skill that distinguishes a good marketer from a great one. If you want to belong to the last category, you’ve already started planning ahead for your March marketing ideas.
Many think that Valentine's Day is the last big occasion to reach out till Easter. But no worries as March is full of international and local holidays, offering endless holiday marketing opportunities, with traditional and fun celebrations, big sports events, and festivals.
To simplify your marketing routine, check the following creative email marketing content ideas and examples – from International Women’s Day to Waffle Day – and get down to work.
Day Holidays and Events to Look for in March
March 1
- Zero Discrimination Day;
- World Civil Defence Day;
- World Horse Day;
- Independence Movement Day (South Korea);
- Martisor (Moldova, Romania);
- Martenitsa (Bulgaria);
- Beer Day (Iceland);
- Gratitude Day (Kazakhstan);
- Women of Color Day (US);
- National Pig Day (US);
- National Peanut Butter Lover's Day (US);
- Children's Day (New Zealand);
- National Grandmothers' Day (France).
March 2
- Baloch Culture Day (Afghanistan, Iran, Pakistan);
- Labour Day (Australia);
- National Banana Cream Pie Day (US).
March 3
- World Wildlife Day;
- International Ear Care Day;
- Flag Day (Kyrgyzstan);
- Sportsmen's Day (Egypt);
- Hinamatsuri or Dolls Day (Japan);
- Mother's Day (Georgia).
March 4
- National Grammar Day (US);
- St. Casimir's Day (Poland, Lithuania);
- Employee Appreciation Day (Canada, US);
- National Pound Cake Day (US);
- Holi (full moon night).
March 5
- National Cheese Doodle Day (US);
- Day of Physical Culture and Sport (Azerbaijan);
- National Journalist Day (Thailand);
- Book Day (UK).
March 6
- Independence Day (Ghana);
- Dentist Day (US);
- Employee Appreciation Day (Canada, US);
- National Frozen Food Day (US).
March 7
- Teacher's Day (Albania);
- National Cereal Day (US).
March 8
- International Women’s Day;
- Mother's Day (Albania, Laos);
- National Peanut Cluster Day (US).
March 9
- Teachers' Day (Lebanon);
- Panic Day (USA);
- National Crab Meat Day (US);
- Commonwealth Day.
March 10
- International Day of Awesomeness;
- Mario Day;
- Theatre Day (Azerbaijan);
- Harriet Tubman Day (USA);
- Kurdish Clothes Day (Iraq, Iran, Syria, Turkey);
- National Blueberry Popover Day (US).
March 11
- World Day of Muslim Culture, Peace, Dialogue and Film;
- Johnny Appleseed Day;
- No Smoking Day (UK).
March 12
- World Day Against Cyber Censorship;
- Alfred Hitchcock Day;
- Girl Scout Birthday (US);
- Tree Day (Macedonia);
- Arbor Day (China and Taiwan);
- Youth Day (Zambia).
March 13
- National Elephant Day (Thailand);
- K9 Veterans Day (US);
- World Sleep Day.
March 14
- Pi Day;
- Commonwealth Day (second Monday of March);
- International Day of Action for Rivers;
- Mother Tongue Day (Estonia);
- Summer Day (Albania);
- Constitution Day (Andorra);
- White Day (Japan, Korea, Taiwan, China).
March 15
- World Consumer Rights Day;
- World Contact Day;
- World Speech Day;
- Hōnen Matsuri (Japan).
All you need to send bulk and transactional emails
Start NowMarch 16
- National Lips Appreciation Day.
March 17
- St. Patrick's Day;
- Muay Thai Day (Thailand);
- World Social Work Day;
- Children's Day (Bangladesh).
March 18
- Sheelah's Day;
- Teacher's Day (Syria).
March 19
- Equality Day (Finland);
- International Whisky Day;
- St. Joseph's Day.
March 20
- International Day of Happiness;
- International Astrology Day;
- World Storytelling Day;
- World Sparrow Day;
- Independence Day (Tunisia);
- French Language Day;
- Vernal Equinox Day (Japan);
- National Proposal Day (US);
- National Ravioli Day (US).
March 21
- World Wood Day;
- World Puppetry Day;
- International Colour Day;
- World Down Syndrome Day;
- International Day of Forests;
- World Poetry Day;
- Early Music Day;
- Independence Day (Namibia);
- Human Rights Day (South Africa);
- Harmony Day (Australia);
- National French Bread Day (US);
- Truant's Day (Poland);
- Mother's Day (Arab countries).
- Youth Day (Tunisia).
March 22
- World Water Day;
- Baltic Sea Day (EU);
- National Bavarian Crepes Day (US).
March 23
- World Meteorological Day;
- Day of the Sea (Bolivia);
- Pakistan Day;
- National Puppy Day (US);
- National Chip and Dip Day (US).
March 24
- National Tree Planting Day (Uganda);
- Life Day (Poland).
March 25
- Tolkien Reading Day;
- Mother's Day (Slovenia);
- Talent Day (European Union);
- Independence Day (Greece);
- Waffle Day (Sweden).
March 26
- Independence Day (Bangladesh);
- Spinach Day (US).
March 27
- World Theatre Day;
- International Whisk(e)y Day;
- Spanish Paella Day (US).
March 28
- Earth Hour;
- Teachers' Day (Czech Republic, Slovakia).
March 29
- Youth Day (Taiwan);
- National Lemon Chiffon Cake Day (US).
March 30
- Seward's Day (Alaska);
- National Doctors' Day (US).
March 31
- Cesar Chavez Day (US);
- World Backup Day.
March Email Ideas: Content & Design
Now that you know when to write, let’s see what to write and how to set the spring mood for your email campaigns.
1. Spruce up a subject line.
The conversation with a subscriber starts with a subject line regardless of the email type and purpose. Planning new arrivals or menu updates to resonate with the beginning of a new season? Announce it straight from the start.
For a bit of inspiration, look at some of the spring email subject lines:
- Spring is near, new bottoms are here;
- 4 ways to spring-ify your closet;
- Wear spring (& sunshine) on your shoulders;
- ⏩spring forward... TOMORROW! ⏩
- Bright looks for SPRING!
- Spring on it! 25% off everything;
- Make it an early Spring at the table;
- Spring is Coming;
- Styles to Help You Transition to Spring;
- New spring-ready cashmere is here!
- SPRING FLING?
- Go With The Flow(y) Dresses;
- New Shades Are Blooming;
- First look: new spring clothing and gear.
For extra help, check some of these subject line generators. If you enter the original keyword, the results may surprise you.
2. Find the proper template.
If you're new to email marketing or simply want to upgrade your email design (and do it fast), choose ready HTML templates. In our platform, we have 1600+ free templates you can start editing after registration. You only need to select the one that fits your March newsletter ideas and fill it with the right content.
If you need more options, see the article on where to get email templates for your marketing campaigns.
3. Add spring-associated elements.
You don’t necessarily have to create a totally new design. Just adding a couple of small spring-associated elements – blossoming trees and flowers, birds, bees, and butterflies – will be enough to add the necessary vibes.
4. Promote related products.
If you have some spring-related or thematic products, March emails are a perfect way to put them on display.
5. Focus on color.
In many regions (especially temperate zones), winter is associated with cold and snow, and the arrival of spring often signifies the end of long sunless days and freezing temperatures. Celebrate it with bright and sparkling colors.
6. Remind to care for nature.
For many of us, springtime means the rebirth of nature as it wakes from winter's slumber. Why not remind your subscribers that even a little effort can help conserve the environment?
7. Add dynamic vibes with AMP.
Planning to include as many bright images but don’t want to send long newsletters? Consider empowering your emails with an AMP carousel – showcase the full range of products even in a space-limited campaign.
8. Use gamification.
We all need a bit of distraction in these hard times. And what can do better than a game? Adding some elements of gamification to your March email marketing can help engage readers and prompt them to take the desired action.
9. Send personalized product recommendations.
People want brands to know the history of their interaction and send the corresponding content. One of the ways to personalize your emails is to send user-oriented product recommendations that are formed based on their shopping history like site visits, orders, preferred brands, average check, etc.
In our CDP, for example, you can set up to show recommended items based on different algorithms:
- Bestsellers;
- Most viewed;
- Similar products;
- Personal recommendations;
- New arrivals;
- Price drop, etc.
For more details, read our complete guide on how to set up product recommendations for email.
Use some of the above March activity ideas to surprise your subscribers on the first days of spring. Choose the one that resonates best with your brand and service, and invite people to step into the new season with your company in mind.