100+ Email Subject Lines for International Women’s Day

International Women’s Day is globally celebrated on the 8th of March to commemorate the women's rights movement across the globe. But even apart from its original meaning, it’s a great occasion to connect with all mothers, daughters, wives, sisters, aunts, grandmothers, and girlfriends.

That’s why marketers should carefully prepare their email campaigns for this day. A boring stock template and a photo of flowers aren’t going to cut it. A finely crafted design, a nice subject line, and a tempting bonus are going to make your readers appreciate your message in their inboxes.

To make things easier for you, we’ve prepared an extensive list of Women's Day email subject lines and overall ideas you could use for your holiday email campaigns.

Offer Gifts & Treats

Send an Empowering Message

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Keep It Short and Sweet

Send Wishes

Use Hashtags

Content Ideas for International Women’s Day Emails

Let's move a bit beyond catchy subject lines for Women's Day. Girls who’d be opening your emails will expect something more than just a regular promo. Don’t disappoint them. Add some festive vibes to your emails to set the holiday mood and drive smiles.

You don’t necessarily have to adopt all of the below tips. Consider only those that apply to your company and communication pattern, and give them a try.

1. Add flowers.

Like Christmas and stockings or Easter and bunnies, Women’s Day is associated with flowers. Include a beautiful bouquet (they say tulips and peonies work the best) in your emails for the Women's Day celebration to make your campaigns as blossoming.

2. Add holiday-associated elements.

Keeping the big banner for something other than flowers? Consider adding some small holiday-related elements instead. Floral patterns are always a safe bet.

3. Add animation.

A GIF or animated banner – it’s up to you to choose the dynamic part. Just make sure it’s displayed properly on both desktop and mobile.

4. Be inclusive.

Make sure your Happy International Women's Day emails would resonate with all of your subscribers. Don’t congratulate just moms, artists, athletes, etc. – send wishes to all females out there.

5. Introduce women of your team.

It’s always good to know there are real people behind digital messages. Especially when they are this great and beautiful. Don’t be shy to show off the female members of your crew: the subscribers deserve to know their heroes.

6. Lean on inspiring role models

On this day, you can’t go wrong by bringing attention to famous and inspiring women. You can use both historical examples and prominent contemporaries.

7. Run charity.

Giving is often better than taking. Offer your subscribers to commit by donating % of sales or earned points to the partner charities of NGOs. Be sure, many would love to participate.

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International Women’s Day Email Examples

And here come our whitelisted Best Women’s Day Email nominees. We couldn’t decide on the winner, so picked the most interesting and explained our decision. Go and see whether we have matching tastes.

Why: Good, clean design with nice fonts and a straightforward offer.

Why: A clever way to tie in seemingly unrelated products by showcasing highly relevant stats.

Why: Strong. Powerful. Impactful.

Why: Quirky, cute design, and language spoken by the audience.

Why: Zero selling, just an honest message from a woman to other women.

Why: Clean and to the point. There’s nothing to add here.

Why: The brand leaned on its values and announced the launch of a new charity. This type of action won’t generate any quick profits, but it’s going to create a strong brand fan base.

Why: A powerful message even further enhanced by a photo promoting inclusivity.

Why: While there’s nothing too special about this email, it does a good job with ticking the boxes of a successful marketing email. Clear CTAs, a solid offer, and even some FOMO with the timer on top.

Why: Beautiful design. Impactful photo. And a touch of personality through personal recommendations from the brand’s founder.

Why: Bold. Creative. Eccentric.

Why: A surprising design for a brand like Gucci, but it’s good.

These examples should provide you with creative juices enough to fuel half a dozen IWD campaigns. Just remember – be authentic and sincere. There are other days in a year when your primary goal is to make a sale. And it’s not International Women’s Day. Instead, focus on fostering a connection with your audience and showing that your brand has values.

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