Strategii de marketing omnichannel pregătite

Agenția noastră de marketing ajută să obții mai mult din campaniile tale și mărește capacitatea de retenție a clienților

Permite experților să se ocupe de campaniile tale

Creăm, trimitem, analizăm și îmbunătățim toate campaniile dvs. de marketing folosind o abordare omnichannel: notificările web push și mobile push, Aplicație, App-Inbox, e-mailuri, SMS, Viber și pop-up-uri. Automatizăm comunicarea, garantăm 100% livrabilitatea, și creștem media verificărilor cu ajutorul practicilor de vânzare și reținere a utilizatorilor

Crește-ți profitul

Vindeți mai multe bunuri și servicii clienților dumneavoastră fideli. Puteți desfășura campanii omnichannel pentru a le reaminti de produsele și serviciile conexe. Atrageți clienții cu reduceri la achizițiile repetate, încurajați-i cu mici stimulente - iar vânzările dvs. vor crește vertiginos!

Construiește loialitate

Să pună în aplicare strategii eficiente de reținere a clienților cu agenția noastră de marketing direct. Crește valoarea mărcii tale - împărtășește regulat conținut util și trimite bonusuri. Clienții noi vor deveni obișnuiți și se vor transforma în susținători ai mărcii tale.

Economisește resurse

Nu trebuie să cauţi noi angajaţi şi apoi să îi formezi şi să-i motivezi. Oferim o gamă largă de servicii de management al campaniei. Vei avea la dispoziție o agenție de marketing de top și îți va costa doar salariul mediu de marketer. Aceasta poate fi utilă atât pentru întreprinderile mici, cât și pentru cele mijlocii și mari.

Automatizare marketing

Vom ajuta la implementarea automatizării marketingului pentru strategia ta. Și asigură-te că fiecare client va primi oferte adaptate intereselor și nevoilor sale, pe baza datelor de comportament ale clientului. Cu cât răspunzi mai bine cererii, cu atât mai multe produse vei vinde.
Exemple de implementare cu succes a strategiei de marketing
Am ajutat deja sute de companii B2B și B2C să înființeze marketing prin e-mail de la zero, să genereze vânzări și să crească clienți loiali. Cunoașteți cazurile agenției de marketing: poate că acestea descriu soluția problemei tale!
Vă ajutăm să utilizați la maximum datele clienților!
Aveți grijă de clienții dvs., mărindu-vă propriul profit
Am colectat date despre clienţii lanţului de film Multiplex şi oferte segmentate pentru diferite grupuri de abonaţi. A existat o diferență de 4% în cadrul CTOR între campaniile regulate și cele segmentate și un conținut mai relevant în e-mailurile generate 51.3% mai multe vânzări.Cazul Multiplex
Configurăm procesarea datelor în timp real!
Creați campanii personalizate bazate pe preferințele clienților
Parteneriatul nostru activ a început în ianuarie 2020. Am ajuns la personalizarea mesajelor folosind segmentarea de parametri de comandă, care sunt trimise instant pe platforma de date a clientului și procesate. Până acum, ROI este de 152 % și continuă să crească lunar, în timp ce ROAS nostru este de 5:1 — încasăm 5 dolari ca venit per $1 cheltuit.Cazul Raketa
Implementăm cele mai bune practici de marketing!
Testează liniile subiectului pentru a găsi cea mai bună variantă
Am implementat o serie de factori declanșatori abandonați în strategia de marketing a produselor noastre de frumusețe eCommerce și am găsit formatul optim al campaniei testând diverse opțiuni. Prin simpla adăugare a unui cronometru, am crescut rata de clic de 2 ori. Magazinul de produse cosmetice
Ce primiţi cu agenţia de marketing a Yespo

Începe să personalizezi comunicarea cu fiecare client imediat!

Folosește PDC pentru a livra ofertele corecte oamenilor potriviți prin canalul potrivit la momentul potrivit.
Oferim suport pentru clienți multi-channel. Vă rugăm să ne contactați prin chat online sau e-mail.
Testimoniale

În fiecare zi, 3 500 de clienţi primesc mai multe vânzări online prin campanii automatizate specifice industriei Yespo

Daria Harmash
Daria Harmash
Email Marketer at Omnicore
Citește toate recenziile
Customers require personalized communication, so a customer data platform becomes a necessary tool for effective interaction. In Yespo CDP, there's a plethora of data about contacts: personal information, purchases, and loyalty program data. This provides limitless possibilities for automated personalized communication and significantly saves the marketer's time on setups. Thanks to CDP's ability to store everything in one place, we've set up many trigger communications – standard (abandoned carts, abandoned views) and unique ones created specifically for our client's audience. In particular, we've worked on the user journey to the first purchase, which has increased the number of those making a purchase within the first month after subscription/registration. We often use segmentation by gender and purchases (quantity and frequency). During sales periods, we use segmentation based on viewing specific categories of products to avoid spamming. In terms of email activity and purchases, such campaigns have better conversion rates than ones for the entire base. All clients are different, and each one requires a tailored approach. Some fundamentally don't read emails after receiving a subscription promo code, while others read most emails, and spamming such clients in other channels is unnecessary. So, we're looking for better ways of interaction, which naturally affects brand perception. We also see the effect in terms of revenue. There are results even in the web push channel, which many consider controversial. On some projects, trigger pushes account for about 5% of transaction volume from trigger messages.
Andrew Sus
Andrew Sus
Digital Marketer Brabrabra
Citește toate recenziile
We chose the CDP due to the functionality of transferring communication results to Google BigQuery. For our company, it is critically important. We paid back the costs of this integration in the first two weeks of the trigger on the inclusion of the bonus program.
Anton Kondratyuk
Anton Kondratyuk
Retention Manager at Book-Ye.com
Citește toate recenziile
Thanks to Yespo CDP, we have improved almost all key metrics, starting from email Open and Conversion Rates to retention. With CDP features, we can communicate more effectively with our customers and offer relevant products they are most likely to be interested in at the right time. For businesses considering implementing CDP, I would advise not to delay its implementation :) Rather, determine what you need exactly, and with the help of competent Yespo managers, choose the tariff that suits you. I have been working in Retention marketing for more than 10 years and have never heard negative feedback from colleagues about cooperation with the Yespo service. On the contrary, people regretted using, for example, the expensive Mailchimp, which does not have even 50% of the functionality of the Ukrainian Yespo CDP service. Try it, and you will not regret it.
Natali Kovalenko
Natali Kovalenko
Teamlead of Email Marketing at Promodo
Citește toate recenziile
Thanks to the omnichannel approach, we managed to increase revenue. For example, the App Inbox brought +28% to Retention channel revenue (over 9 months). The completeness of data provided by CDP plays a crucial role in segmentation and personalization. By combining data, we implemented more automated messages and optimized communication costs. For instance, one client had an extensive database of phone numbers (valuable clients) and 2.4 times fewer emails. With additional communications and subscription forms, about 2% of contacts who only had a phone number added their email. This helped us shift communication to email and thus optimize costs. Additionally, the client can choose their preferred channel, newsletter topics, and preferences (we collect this data through surveys or the subscription center). This makes the customer more engaged and increases their LTV. For those considering implementing a customer data platform in their marketing system, I recommend not to hesitate, as it's worth it! In Yespo CDP, you can consolidate data from all communication channels. Another advantage of this customer data platform is the prompt technical support.
Anna Shchur
Anna Shchur
Head of Promo and Retention at Prom.ua
Citește toate recenziile
Yespo CDP enables us to build omnichannel interaction and achieve better results by communicating in the right channel and simultaneously optimizing conversion costs. Our main communication channel is mobile pushes, but we also use emails, Viber, and SMS. We've increased the share of mobile push in sales from 0.5% to 9%, built quality communication, and optimized the budget.
Alina Pshenichnikova
Alina Pshenichnikova
Head of Product Email & Retention at Netpeak
Citește toate recenziile
In our work with clients, the goal is always the same – increasing revenue and conversion rate, and with CDP, this can be done quite easily and quickly. Thanks to Yespo CDP, we have more touchpoints with subscribers and better understand their needs, which in turn increases conversion rates. Using the customer data platform helps create personalized offers, segment, and communicate with subscribers across different channels using omnichannel workflows. In projects where we utilized deep segmentation, we experienced increased conversion to transaction, revenue, and an increase in CToR. Typically, this segmentation is based on orders (number of purchases, their frequency, types of products viewed / left in the cart / ordered). We most often use product recommendations on the website and in emails. To create offers, we use data about the user's previous experience on the client's website. Recommendations have increased channel revenue to the level previously achieved by mass and trigger campaigns together. We constantly test different approaches because user behavior changes depending on the season, site promotions, and so on.
Alona Melon
Alona Melon
Retention Product Manager at Shafa.ua
Citește toate recenziile
For us, it's crucial that Yespo allows setting up omnichannel within one trigger workflow. This way, we don't overwhelm the user with the same messages in different channels and save company costs by communicating with customers in cheaper channels. Thanks to the omnichannel approach, we've managed to reduce the cost of order (dialogue) from retention channels and the number of messages sent to the user (while reducing irritation). As a result of this strategy, for example, the abandoned view trigger brought in 125,500 UAH in profit for July 2023.
Daria Harmash
Daria Harmash
Email Marketer at Omnicore
Citește toate recenziile
Customers require personalized communication, so a customer data platform becomes a necessary tool for effective interaction. In Yespo CDP, there's a plethora of data about contacts: personal information, purchases, and loyalty program data. This provides limitless possibilities for automated personalized communication and significantly saves the marketer's time on setups. Thanks to CDP's ability to store everything in one place, we've set up many trigger communications – standard (abandoned carts, abandoned views) and unique ones created specifically for our client's audience. In particular, we've worked on the user journey to the first purchase, which has increased the number of those making a purchase within the first month after subscription/registration. We often use segmentation by gender and purchases (quantity and frequency). During sales periods, we use segmentation based on viewing specific categories of products to avoid spamming. In terms of email activity and purchases, such campaigns have better conversion rates than ones for the entire base. All clients are different, and each one requires a tailored approach. Some fundamentally don't read emails after receiving a subscription promo code, while others read most emails, and spamming such clients in other channels is unnecessary. So, we're looking for better ways of interaction, which naturally affects brand perception. We also see the effect in terms of revenue. There are results even in the web push channel, which many consider controversial. On some projects, trigger pushes account for about 5% of transaction volume from trigger messages.
Andrew Sus
Andrew Sus
Digital Marketer Brabrabra
Citește toate recenziile
We chose the CDP due to the functionality of transferring communication results to Google BigQuery. For our company, it is critically important. We paid back the costs of this integration in the first two weeks of the trigger on the inclusion of the bonus program.
Anton Kondratyuk
Anton Kondratyuk
Retention Manager at Book-Ye.com
Citește toate recenziile
Thanks to Yespo CDP, we have improved almost all key metrics, starting from email Open and Conversion Rates to retention. With CDP features, we can communicate more effectively with our customers and offer relevant products they are most likely to be interested in at the right time. For businesses considering implementing CDP, I would advise not to delay its implementation :) Rather, determine what you need exactly, and with the help of competent Yespo managers, choose the tariff that suits you. I have been working in Retention marketing for more than 10 years and have never heard negative feedback from colleagues about cooperation with the Yespo service. On the contrary, people regretted using, for example, the expensive Mailchimp, which does not have even 50% of the functionality of the Ukrainian Yespo CDP service. Try it, and you will not regret it.
Natali Kovalenko
Natali Kovalenko
Teamlead of Email Marketing at Promodo
Citește toate recenziile
Thanks to the omnichannel approach, we managed to increase revenue. For example, the App Inbox brought +28% to Retention channel revenue (over 9 months). The completeness of data provided by CDP plays a crucial role in segmentation and personalization. By combining data, we implemented more automated messages and optimized communication costs. For instance, one client had an extensive database of phone numbers (valuable clients) and 2.4 times fewer emails. With additional communications and subscription forms, about 2% of contacts who only had a phone number added their email. This helped us shift communication to email and thus optimize costs. Additionally, the client can choose their preferred channel, newsletter topics, and preferences (we collect this data through surveys or the subscription center). This makes the customer more engaged and increases their LTV. For those considering implementing a customer data platform in their marketing system, I recommend not to hesitate, as it's worth it! In Yespo CDP, you can consolidate data from all communication channels. Another advantage of this customer data platform is the prompt technical support.
NPS bazat pe 2361 voturi ale clienților
8.5 din 10
Premiile noastre
Customer First Science Meclabs Ukrainian Awards 2017 Best Customer Communication Tool High Performer Spring 2019 High Performer Winter 2021 Rising Star 2018 Award Great User Experience 2018 Award Summer 2018 Customer's Choice Push Notifications Leader Crozdesk Goodfirms
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